The hype surrounding Advan G1 smartphone on social media gives a positive impact to the vendor. Evidenced by the increase in flagship smartphone sales at Lazada and Blibli.com. Even both e-commerce sites are rewarding Advan G1 as “The Best selling Product of The Week”.
With G1’s best-selling smartphone from Advan, Lazada and Blibli.com provide special rates from IDR 2,299,000, – to Rp 1,999,000, – for this week’s purchase with the aim of appreciation to consumers who want to feel the sophistication of local smartphones.
Hasnul Suhaimi, Project Director of Advan G1 said one of the successes of this smartphone in the homeland market is due to be present after going through the stages of product development is ideal. According to the market survey, Hasnul further found consumer desire is a balance between price, quality, and function.
“ADVAN G1 has a suitability between the right price and adequate quality. If you look at existing theories, consumers in buying the product is influenced by 5 elements. First, Need, second, Recognition, Search, Evaluation, Fifth Decision. The final step of a buying process is to make decisions based on the information received. The ‘Bestselling Product of The Week’ predicate is the result of the process managed by Advan G1 very well, ” said the former CEO of XL-Axiata.
Meanwhile, Tjandra Lianto, Marketing Advan Director, said it is proud to be the only local smartphone that gets the best-selling product title in two e-commerce in the span of last week and this week.
“Advan will continue to strive to provide the best to all consumers, and continue to compete with local and international products to continue to innovate while always improving the quality of smartphones,” said Tjandra Lianto in a press release we received (10/05).
For information, the presence of Advan G1 to be a new innovation in the local smartphone industry that exists. The reason is as a newcomer, this phone uses operating system IDOS 6.1.2 (Indonesia Operating System) based on Android Marshmallow 6.0. This operating system is ready to run various activities such as able to protect public payment data so that people can transact safely.
One of the features of the OS is the Muslim Guide which can simplify user worship as it provides various information on Qibla direction, prayer time, the location of the nearest mosque, and recitation of the Quran.
Photography is becoming the most dependable feature in this cheap price premium mobile phone. Advan G1 equipped rear camera 13 MP and front camera 8 MP. To support good camera quality, Advan G1 uses a reliable Largan lens. Senior photographer Arbain Rambey has even captured the photos of his journey using Advan G1 made in the photography book format “Adventure Smartphone Photography 2”.
